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Checklists

Checklist for a Google Ads Account Ready to Scale with AI

AI can multiply the results of your campaigns, but only if the account is structured correctly. Here are the essential prerequisites.

Technical Setup

1
Conversions tracked correctly with Google Tag Manager or gtag.js
2
Enhanced Conversions active to improve data accuracy
3
Google Ads - Analytics 4 connection configured
4
Consent Mode v2 implemented for privacy compliance

Campaign Structure

5
At least 30 conversions/month per campaign (ideal 50+)
6
Separate campaigns for Search, Display and Max Performance
7
Clear and consistent naming convention
8
Adequate budget to collect statistically significant data

Why AI Requires Clean Data

Machine learning algorithms learn from your data. If the data is dirty or incomplete, the AI ​​will make bad decisions. Garbage in, garbage out.

Our Approach with DigitalMirror Ads

Before activating AI optimization, we always perform a full audit of your tracking and campaign structure. Only when fundamentals are solid can AI make a difference.

Ready to Scale with AI?

Let's evaluate together whether your account is ready for automatic optimization.

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